1Mbit price reduction

[Richard M]

Cable Forum brings you yet another exclusive! We have obtained information from a reliable source which states that the price of NTLââ‚Âà ‚¬ÃƒÂ¢Ã¢â‚¬Å¾Ã‚¢s 1mbps service is under review in a reaction to BTââ‚ ¬ÃƒÂ¢Ã¢â‚¬Å¾Ã‚¢s reduction earlier this week to £24.99 for the BT Broadband 512k product and £29.99 for the BT Yahoo 1mbps service, down from £40.99.

There will be no reduction to NTLââ‚Âà ‚¬ÃƒÂ¢Ã¢â‚¬Å¾Ã‚¢s 150K and 600K services.
Just over three months ago, it was revealed that NTL were increasing the price of their top-tier product by £3.

http://www.cableforum.co.uk/article/...-service-price

[Bifta]

Note, BT/Yahoo have a 15 gig a month downstream cap.

Originally Posted by Richard M

http://www.cableforum.co.uk/article/...-service-price

Welcome news if its true, but sad that Ntl has traded its place as a broadband trailblazer in the UK for one of having to play catch-up with other, more dynamic service providers. Cable Broadband is an inherently superior product. I don't know what they're so scared of.

[SOSAGES]

whats worse is they are playing second fiddle to BT - can it get any worse

[orangebird]

WHAT IS IT WITH SOME PEOPLE???????????

You bleat on about wanting price reductions - when you get a sniff of it, you come out with crappy comments such as Sosages has above. Some of you really do want the moon on a stick. And I have a feeling that if you got it, you'd still not be bloody happy.....

Originally Posted by orangebird

WHAT IS IT WITH SOME PEOPLE???????????

You bleat on about wanting price reductions - when you get a sniff of it, you come out with crappy comments such as Sosages has above. Some of you really do want the moon on a stick. And I have a feeling that if you got it, you'd still not be bloody happy.....

It's just frustrating to watch a company like NTL, which is not hobbled by the same raft of regulatory restrictions as BT, having to keep up with BT instead of it being the other way round. It was not always the case. BT's 'Another Broadband Briton' Press ad campaign was an outright joke because BB has taken off in the UK in spite of them, not because of them. When I signed up for my NTL broadband the majority of non cable customers in the UK didn't have any broadband choices at all.

A healthy market needs NTL, and it needs NTL to do what it did at the outset - lead the market and drive the agenda, not be forced into knee-jerk reactions to the announcements of its competitors. A price reduction will be very welcome but the circumstances which brought it about are worrying.

[andygrif]

Isn't this a bit of egg-on-face for ntl? Having already put the price of the 1MB service up, to now muse about lowering the price makes them look rather amateurish.

I don't think it takes an expert in the industry to predict that speeds will increase and costs will decrease over time.

[orangebird]

Originally Posted by towny

It's just frustrating to watch a company like NTL, which is not hobbled by the same raft of regulatory restrictions as BT, having to keep up with BT instead of it being the other way round. It was not always the case. BT's 'Another Broadband Briton' Press ad campaign was an outright joke because BB has taken off in the UK in spite of them, not because of them. When I signed up for my NTL broadband the majority of non cable customers in the UK didn't have any broadband choices at all.

A healthy market needs NTL, and it needs NTL to do what it did at the outset - lead the market and drive the agenda, not be forced into knee-jerk reactions to the announcements of its competitors. A price reduction will be very welcome but the circumstances which brought it about are worrying.

Well, hindsight is 20:20...In the same breath, ntl CANNOT forsee other companies UNDERCUTTING them...

[etccarmageddon]

Originally Posted by andygrif

Isn't this a bit of egg-on-face for ntl? Having already put the price of the 1MB service up, to now muse about lowering the price makes them look rather amateurish.

I don't think it takes an expert in the industry to predict that speeds will increase and costs will decrease over time.

not as big as the egg on BTs face due to their cap and their £25 service having a lower speed than NTL's £25 service.

I see this as a little egg on NTLs face but mostly healthy competition.

Let's cross our fingers that NTL will drop 'em blossom to around £30 a month and still have the speed at 1.5mb.

[seaneeboy]

As far as BT taking the credit for the UK becoming broadbanded-up, and any talk of "Egg on face" for NTL, it's all just marketing (blimey, I'm starting to spot a running theme in my posts!)...

... For the avarage non-user they're as likely to believe BTs ads for supplying the UK with broadband as anything else. Well done on BTs part for spinning it to their advantage...

... As for NTL's egg on face, I very much doubt they'll get much of a backlash - if any. Those who are more Au fait with NTL like the members of cableforum will naturally smell a rat, however the general ntl using public won't give two hoots - they're getting a lower bill!

Combine that with a speed increase (lets hope they keep to that now prices are ocming down) and they're laughing - IF they can market it and sell it right.

[etccarmageddon]

the real competition will be when they start loosing market share - that's what made BT drop 'em.

Well I don't care about egg on anyones face - I'm looking forward to my 1.5Mb and if it's at a cheaper price then even better.

[Nikko]

Originally Posted by Pem

Well I don't care about egg on anyones face - I'm looking forward to my 1.5Mb and if it's at a cheaper price then even better.

/Echo on

[etccarmageddon]

so if the price does come down to £30 a month - will there be a mass take up of the 1mb service now?

[Nutty]

Too right. I only dropped my 1Mbit service because of the price hike.