More Waste Of Money

[chrispy2000]

Once again VM waste money.
Today I received from VM, The Book of OOH! Not a circular but actually addressed to me, to tell me what I can get from VM. Now I've been with them and their predecessors for nearly 20 year, I know what I can do.
I have to pay them for a printed bill which I want.
If they didn't send out adverts to their customer maybe we wouldn't have to pay.

[dilli-theclaw]

that's ok they keep sending me letters offering me (by name) cable even though the whole village can't get it.

[jodash]

yes I got the same wish they would spend there (or ours!) money elsewhere

[Stephen]

There are different budgets for marketing and development and what not. It's not all from the same pot.

[Stuart]

Originally Posted by chrispy2000

Once again VM waste money.
Today I received from VM, The Book of OOH! Not a circular but actually addressed to me, to tell me what I can get from VM. Now I've been with them and their predecessors for nearly 20 year, I know what I can do.
I have to pay them for a printed bill which I want.
If they didn't send out adverts to their customer maybe we wouldn't have to pay.

Think about this from their point of view. If they send out 1,000 mail shots and 100 people add something to their monthly package, they've more than paid back whatever the mailshot costs.

Contrast that with a paper bill that costs the same, but is not going to get them any money that they aren't owed anyway.

Not that I am defending mailshots. I am not. I hate them. Just looking at it logically.

[qasdfdsaq]

Originally Posted by Stephen

There are different budgets for marketing and development and what not. It's not all from the same pot.

I'm getting pretty tired of this justification. If you want to be super pedantic you could say the mailshots for Edinburgh come from a different "pot" than Glasgow. Big ****ing deal. Both "pots" come from the same bottom line. They're both funded by money from customers. It's still my money being wasted.

[Stephen]

Its not being wasted though. Mailshots do work.

[chrispy2000]

Originally Posted by Stephen

Its not being wasted though. Mailshots do work.

They may work but why send them to their own customers who know what they've got

[jb66]

I agree, im staff and I got one. Pointless

Originally Posted by dilligaf1701

that's ok they keep sending me letters offering me (by name) cable even though the whole village can't get it.

Snap

Originally Posted by Stephen

Its not being wasted though. Mailshots do work.

You'd think they would target the people who can actually get the product though.Somewhere deep in the bowels of VM HQ there is a map of cabled addresses, send the junk to them not me ,i cannot get cable ,i will never be able to get cable at this address so can they please stop sending me offers and deals to switch from A supplier to them

[Stephen]

What most people fail to understand is that the listings used for the mailshots are totally unrelated to the existing customer accounts database.

Would probably be to hard for them to try and sync the two lists together and also remove everyone that cant get cable.

[anduin]

To be fair it is quite simple, considering vm know the addresses and postcodes of their customers already, and the postcodes of their target punters... They only have to run a simple loop through all postcodes they can supply, and remove the house numbers of known customers in that postcode.

Simple database queries 101

It really is not rocket science.

[qasdfdsaq]

Originally Posted by Stephen

Its not being wasted though. Mailshots do work.

You and I obviously have a different understanding of the word "work".

It's the cheapest way to advertise, it costs less to letter bomb everyone than to be selective, that's why all of them do it.

[richard s]

I got a Tax rebate from Inland Revenue... The cheque came in one envelope and the explanation for the rebate came in another envelope at the same time and day!!! waste of tax payers money me thinks.