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Originally Posted by scastle
Best ad of all time: The Maxell one with the guy holding up the words to "The Isrealites" and getting them all wrong. Will see if I can dig up a clip.
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Ah, you mean "My ears are alight!"
All time favorite has to be the Carling Black Label "Triple Length" advert.
It starts off with a little guy going into a Wild West saloon and getting hassled by a bunch of big blokes. There's a little tune (a bit like The Good, The Bad and the Ugly theme) then IIRC they take him outside and lassoo him, planning to drag him behind their horses, but instead he turns around and runs off, dragging the bullies behind him instead! Cue "I bet he drinks Carling Black Label"
Next advert starts and it's a smooth guy in a White Jacket singing love songs to a woman in a moonlit garden with a list of titles running underneath when suddenly there's that little tune again and in the background, the little guy from the previous ad (still dragging the bullies!) runs past, meanwhile the song titles change to "keep hanging on", "dragging in the dirt" etc...!
That advert ends and we switch to a supermarket with Housewife A telling Housewive B "You don't want to buy two of *that* powder, you want one of these" she takes a box off the shelf and there's that little tune again and the guy from the first advert can be seen through the gap. He tips his hat to them and then turns and runs off as the bullies appear again whilst, at the checkout, the smooth looking guy from ad #2 is chatting up one of the till operators...!!
Brilliant
Close behind that is another Carling ad, this time the "Surfer" ad.
Two guys are sitting in a pub and ones says "I bet he drinks Carling Black Label" to which the other says "Who??"
"Next bloke through that door..."
In the background we start hearing "Fortunata Imperatrix Mundi" (the Old Spice music, you peasants!

) the pub door crashes open as a wall of water floods through.
The two guys look absolutely gobsmacked as a guy surfs into the pub, picks up his board, steps up to the bar and says "Whooh! Yeah. Pint of aftershave please mate"
The barman, totally deadpan, says "straight glass, Sir?!"
Other favorites, the Heiniken "My Old Man's a Dustman" ad, the Nissan "Sweeney" and "The Professionals" spoof adverts.
Least favorite: Any advert that tries to put a tune behind a phone number, Ambulance Chaser "have you had an accident that wasn't your fault" ads and those bloody Smash adverts!!!