Quote:
Originally Posted by Digital Fanatic
There would be no advantage for VM to sign a Sky customer up before VM pre regs.
|
Of course there would be an advantage, a huge one at that.
A pre-reg getting tivo gives them a whole extra £3 a month, a new customer gives them anything up to over £100 a month.
If someone phones up saying they want to switch from sky but only if they can get tivo immediately then are VM really going to turn down £100 a month to instead get £3 a month off a pre-reg?
From a purely business perspective there is no reason at all why VM would ever want to prioritise installing to existing customer, the incremental increase on their subs just isn't that big a factor compared to the potential new revenue from a new customer. The people who'd threaten to leave if they heard someone getting it first are either a) all mouth no trousers, or b) going to leave eventually anyway.
If you're that determined to get tivo you're following who's getting it on the forums you're hardly going to switch to sky who have a worse epg than the current v+ one are you?
People really are kidding themselves if they think that the prioritisation is anything more than VM wanting a bigger test bed. It's not a reward for loyalty or anything like that, it's purely an extended trial to ensure when they do open it to the public the responses to it are as positive as possible. They don't want people switching to VM then going "this aint that great", they want people to be blown away by it, so they're using the existing user base to refine the experience.