VOD : Linear is old tech - on demand is the future

Originally Posted by OLD BOY

Interesting items here detailing likely developments in 2019 and beyond. The golden days of streaming services has begun.

http://www.csimagazine.com/csi/2019-...redictions.php

http://www.csimagazine.com/csi/2019-...ons-part-2.php

That’s pure gash, OB.

The golden age will be when it is viable for every home in the U.K. to access as many simultaneous streams as required, and everything presently delivered via broadcast is deliverable over IP (movies and live sports on similar terms to Sky for example). That means universal, affordable, super-fast internet access, which we are still several years from supplying to all homes, and several more years from provisioning with sufficient bandwidth and electrical power for everyone to max it out, as they would have to.

I know you’ve stuck your neck right out on this and you’re desperate for your opinions to be validated, but seriously, you need to wind the hyperbole in a bit.

[jfman]

Originally Posted by OLD BOY

It has begun. Netflix, Amazon Prime, Starz Play...

I see your cup is half empty again, old chap!

If the article is predicting the rise of Netflix or Amazon Prime I’d say it’s missed the boat. The success or otherwise of the latter is yet to be established, along with the key question of wihether consumers will bear the cost of multiple subscriptions which is what the majority of new entrants will rely upon.

Eleven Sports has demonstrated that the market for secondary sports rights isn’t really there in the UK. However that’s not really new, the delivery method may be, but Premier Sports, Boxnation, etc. all exist in the market and haven’t hit the levels of hundreds of thousands of subscribers.

Do you work for that website? I’ve noticed it a few times now in your posts.

[OLD BOY]

Originally Posted by Chris

That’s pure gash, OB.

The golden age will be when it is viable for every home in the U.K. to access as many simultaneous streams as required, and everything presently delivered via broadcast is deliverable over IP (movies and live sports on similar terms to Sky for example). That means universal, affordable, super-fast internet access, which we are still several years from supplying to all homes, and several more years from provisioning with sufficient bandwidth and electrical power for everyone to max it out, as they would have to.

I know you’ve stuck your neck right out on this and you’re desperate for your opinions to be validated, but seriously, you need to wind the hyperbole in a bit.

I merely pointed out that it had begun. Of course we need to get full coverage over the whole of the UK and at super-fast speeds. That programme is well under way.

---------- Post added at 08:37 ---------- Previous post was at 08:26 ----------

Originally Posted by jfman

If the article is predicting the rise of Netflix or Amazon Prime I’d say it’s missed the boat. The success or otherwise of the latter is yet to be established, along with the key question of wihether consumers will bear the cost of multiple subscriptions which is what the majority of new entrants will rely upon.

Eleven Sports has demonstrated that the market for secondary sports rights isn’t really there in the UK. However that’s not really new, the delivery method may be, but Premier Sports, Boxnation, etc. all exist in the market and haven’t hit the levels of hundreds of thousands of subscribers.

Do you work for that website? I’ve noticed it a few times now in your posts.

No, I don't work for any site!

Netflix and Amazon are well established now after a few short years. Starzplay has stepped into the market. Disney+ will be here soon. I stand by my comment that the age of streaming has begun.

As for sport, I have always said that this is a different kettle of fish, and that until the technical problems are sorted out (particularly latency), most people will continue to use live scheduled TV to watch it. This will not take long, however, and when these issues are resolved, there will be a big push towards streaming.

You know as well as I do that the big change will come when the global players finally stand up to challenge Sky in terms of the Premiership rights. This, in turn, is dependent on superfast broadband being rolled out across the UK.

[denphone]

Originally Posted by OLD BOY

Netflix and Amazon are well established now after a few short years. Starzplay has stepped into the market. Disney+ will be here soon. I stand by my comment that the age of streaming has begun.

Netflix and Amazon are generally a bolt on to many peoples pay TV subscriptions and that market is not collapsing as you gloriously predicted.

---------- Post added at 08:47 ---------- Previous post was at 08:46 ----------

Originally Posted by OLD BOY

As for sport, I have always said that this is a different kettle of fish, and that until the technical problems are sorted out (particularly latency), most people will continue to use live scheduled TV to watch it. This will not take long, however, and when these issues are resolved, there will be a big push towards streaming.

A message you have constantly repeated for many a year but one that does not stand up to scrutiny.

---------- Post added at 08:48 ---------- Previous post was at 08:47 ----------

Originally Posted by OLD BOY

You know as well as I do that the big change will come when the global players finally stand up to challenge Sky in terms of the Premiership rights. This, in turn, is dependent on superfast broadband being rolled out across the UK.

Still waiting......

---------- Post added at 08:49 ---------- Previous post was at 08:48 ----------

Originally Posted by OLD BOY

You know as well as I do that the big change will come when the global players finally stand up to challenge Sky in terms of the Premiership rights. This, in turn, is dependent on superfast broadband being rolled out across the UK.

You will be a dead as a dodo before that happens OB.

[OLD BOY]

Originally Posted by denphone

Netflix and Amazon are generally a bolt on to many peoples pay TV subscriptions and that market is not collapsing as you gloriously predicted.

I didn't say it would. Not yet, anyway.

---------- Post added at 12:31 ---------- Previous post was at 12:27 ----------

Originally Posted by denphone

A message you have constantly repeated for many a year but one that does not stand up to scrutiny.

My posts are supported by links, including the forecast 2019 articles above. Yours are not, at least on this subject. So it is your denials of what is and will be happening that do not stand up to scrutiny, I'm afraid, Den.

---------- Post added at 12:34 ---------- Previous post was at 12:31 ----------

Originally Posted by denphone

Still waiting.

As repeated ad nauseum, the most likely time for this will be 2022, provided of course, super fast broadband is rolled out across the country by then, which has always been the assumption.

---------- Post added at 12:35 ---------- Previous post was at 12:34 ----------

Originally Posted by denphone

You will be a dead as a dodo before that happens OB.

I could fall under a bus this afternoon, so you could be right on that one, Den.

[muppetman11]

What difference is superfast broadband going to make to Amazon Prime's business model ?

Inclusive video streaming is just one of the many perks they offer for being a Prime subscriber.

Amazon are simply not going to pay the billions Sky (Comcast) does for Premiership football rights in one country.

[denphone]

Originally Posted by muppetman11

What difference is superfast broadband going to make to Amazon Primes business model ?

Inclusive video streaming is just one of the many perks they offer for being a Prime subscriber.

Amazon are simply not going to pay the billions Sky (Comcast) does for Premiership football rights in one country.

Exactly MM but like a politician OB will obfuscate his way out of that question.

[OLD BOY]

Originally Posted by muppetman11

What difference is superfast broadband going to make to Amazon Prime's business model ?

Inclusive video streaming is just one of the many perks they offer for being a Prime subscriber.

Amazon are simply not going to pay the billions Sky (Comcast) does for Premiership football rights in one country.

I am surprised that you have asked that question, muppetman. There are many parts of the country that cannot get superfast broadband and so they cannot access the streaming services. There is little point in any streaming services paying over the top for rights when they don't have an adequate means of distribution to make this a viable thing to do.

As for your view that global companies would not be prepared to pay for the Premiership rights in the UK, surely I don't need to point out to you that these are the rights that have made Sky so successful, and they do not have the resources that the likes of Amazon have. Acquiring these rights would push the number of Amazon Prime subscribers well above those of Netflix within the UK.

---------- Post added at 13:20 ---------- Previous post was at 13:13 ----------

This is interesting on a number of levels, and of course a reminder here that the BBC, ITV and Channel 4 are looking for a PSB answer to the Netflix domination of our streaming services.

https://www.a516digital.com/2019/01/...eads.html#more

The BBC is reportedly in talks with other European public service broadcasters to create an alliance to compete against US streaming giants.

The Sunday Times reports that the BBC is in talks to extend its commercial ties with counterparts across Europe to aid with co-productions. The newspaper says that following BBC Director-General Lord Tony Hall's appointment as president of the Switzerland-based European Broadcasting Union, he will press for greater collaboration among the 117 member broadcasters, which include Ireland's RTÉ, RAI in Italy, NPO in The Netherlands and France Télévisions.

This could, the paper says, lead to more European content appearing on the iPlayer.

Non-publicly funded EBU members are likely to collaborate by pooling streaming technologies and data analytics tools instead.

EBU members already collaborate on matters such as Eurovision, classical music radio, news gathering and broadcast technology.

At the same time in the UK, talks are still ongoing between the BBC, ITV and Channel 4 over a joint streaming service, previously dubbed a "British Netflix", bringing the best output from across television channels in one place.

The proposed alliances are a result of public service broadcasters struggling to keep up with changes in viewing habits and the big budgets that Amazon Prime and Netflix enjoy.

Netflix is due to spend $13bn (£10.3bn) on content this year. In comparison, UK public service broadcasters invested £2.5bn in content in 2017.

The licensing issue
In order to develop a unified online offering, public service broadcasters are currently attempting to untangle themselves from complicated rights and licensing issues, whereby the rights for individual programmes are scattered between the original broadcasters and independent production companies and sometimes split between different linear and on-demand services. This particularly affects the BBC/Discovery joint venture UKTV which looks set to be split in order to bring all the rights to archive BBC productions in-house.

The situation is also replicated abroad where the complex licensing of programmes is one of the reasons why the official availability of British TV channels and programmes varies so much from country to country.

[muppetman11]

And how much would a Prime sub become ?

Sky's core business is TV , Amazon use their streaming service to sell Prime subs they simply wouldn't pay the amount of money your talking about just for EPL UK rights.

[OLD BOY]

Originally Posted by muppetman11

And how much would a Prime sub become ?

Sky's core business is TV , Amazon use their streaming service to sell Prime subs they simply wouldn't pay the amount of money your talking about just for EPL UK rights.

How exactly do you conclude that whereas Sky can afford the rights Amazon cannot? I don't see your logic at all!

[jfman]

Once again confusion reigns over resources and being able to build a profitable business model around selling Premiership rights.

There’s two companies streaming those already - Sky through Now TV and BT. Available on apps, satellite, Virgin Media and soon to be BT Vision.

I’m not sure what Amazon or anyone else bring to the market except increased costs. I say that as someone who has Prime.

[denphone]

Originally Posted by OLD BOY

This is interesting on a number of levels, and of course a reminder here that the BBC, ITV and Channel 4 are looking for a PSB answer to the Netflix domination of our streaming services.

https://www.a516digital.com/2019/01/...eads.html#more

The BBC, ITV and Channel 4 planned streaming service is just another rehash of the doomed before it started Project Kangaroo 10 years ago and nothing that has happened since will change that.

[OLD BOY]

Originally Posted by jfman

Once again confusion reigns over resources and being able to build a profitable business model around selling Premiership rights.

There’s two companies streaming those already - Sky through Now TV and BT. Available on apps, satellite, Virgin Media and soon to be BT Vision.

I’m not sure what Amazon or anyone else bring to the market except increased costs. I say that as someone who has Prime.

Well, of course Amazon will charge for it. Whether that results in higher cost to the consumer, we would have to see.

[muppetman11]

Originally Posted by OLD BOY

How exactly do you conclude that whereas Sky can afford the rights Amazon cannot? I don't see your logic at all!

Where have I said Amazon can't afford it ?

I'm saying they don't have the business case to pay billions of pounds on rights that only enhance the Prime offering in the UK.

[OLD BOY]

Amazon is launching a free ad-supporting service in the US. This certainly lends support for my view that there will be a range of streaming services in the future, some ad-free subscription services and other services supported by commercials.

https://www.broadbandtvnews.com/2019...video-channel/

EXTRACT

IMDb, the Amazon-owned Movie and TV review site, is launching its own free-to-view streaming video channel.

Freedive will be available in the United States across laptop or personal computer and Amazon Fire TV devices.