VOD : Linear is old tech - on demand is the future

[Legendkiller2k]

Originally Posted by OLD BOY

Linear TV is live in the sense that we are watching it as it is being broadcast. That’s why it is often described as ‘live TV’.

Linear tv is based upon a scxhedule.

---------- Post added at 19:57 ---------- Previous post was at 19:55 ----------

Originally Posted by OLD BOY

Thanks for telling us what we already knew, Hugh.

Surprised you haven't reached Australia yet with how deep that hole is getting.

Originally Posted by OLD BOY

Linear TV is live in the sense that we are watching it as it is being broadcast. That’s why it is often described as ‘live TV’.

I’m calling BS on this.

“Live TV” is most frequently used to distinguished a programme that is broadcast as it is being made, like the news, certain magazine shows like The One Show, Blue Peter or Football Focus, or of course major sporting events, from programmes that are pre-recorded.

The phrase is rarely used as a synonym for broadcast. It would be meaningless in that context because for most of the time TV has existed the distinction between broadcast TV, and not-broadcast (I.e. on demand) TV, simply hasn’t existed. And when it did come to exist, well, we all started calling it “on-demand” or “VOD”, in contrast to “broadcast” or “schedule”.

The only place I can think of where you see it used in the way you’re suggesting is within BBC iPlayer, where it is sometimes used to distinguish between links to VOD content and what’s actually being broadcast right now. That, however, is a recent innovation, confined to the BBC as far as I can tell, and certainly doesn’t qualify for the claim that it is “often” the case.

[1andrew1]

This thread keeps on giving! Love it!

[jfman]

I’ll help Old Boy out here.

Linear television will exist in 2035. It’ll not be as popular as now. As a result there will be fewer channels, and those channels that do exist will primarily be public service broadcasters or a mechanism for content owners to showcase what is available in their wider offerings (On Demand, over the top streaming services) or provide magazine programming around live sports content.

Broadcast television (DTT, satellite, cable) will face pressure from IPTV services (BT) and other streaming services. Sky will seek to move people to IPTV over satellite to reduce costs given the satellites approaching the end of their lifespan. With more people watching non-linear and even where they are this will be over the internet the number of channels on DTT will reduce, possibly with an evolution to 5G broadcast making more efficient use of the space available. Satellite will remain and be encouraged for rural communities but again with fewer channels. Possibly again co-located with channels targeted at mainland Europe to fill the bandwidth as the UK will no longer justify it’s own orbital slot.

The vast majority of non-live content will be viewed by streaming and over the internet.

Originally Posted by jfman

I’ll help Old Boy out here.

Linear television will exist in 2035. It’ll not be as popular as now. As a result there will be fewer channels, and those channels that do exist will primarily be public service broadcasters or a mechanism for content owners to showcase what is available in their wider offerings (On Demand, over the top streaming services) or provide magazine programming around live sports content.

Broadcast television (DTT, satellite, cable) will face pressure from IPTV services (BT) and other streaming services. Sky will seek to move people to IPTV over satellite to reduce costs given the satellites approaching the end of their lifespan. With more people watching non-linear and even where they are this will be over the internet the number of channels on DTT will reduce, possibly with an evolution to 5G broadcast making more efficient use of the space available. Satellite will remain and be encouraged for rural communities but again with fewer channels. Possibly again co-located with channels targeted at mainland Europe to fill the bandwidth as the UK will no longer justify it’s own orbital slot.

The vast majority of non-live content will be viewed by streaming and over the internet.

^^^
this!

(but with the caveat the ‘over the internet’ will include what we currently call ‘broadcast channels’ - the method of delivery is irrelevant to the customer, as long as they get what they want when they want).

[jfman]

Originally Posted by Hugh

^^^
this!

(but with the caveat the ‘over the internet’ will include what we currently call ‘broadcast channels’ - the method of delivery is irrelevant to the customer, as long as they get what they want when they want).

Indeed, my intent was that broadcast channels would additionally be available over the internet. Why would anyone restrict their availability unnecessarily.

[Raider999]

I am unsure why coming home sitting in front of a tv schedule on an EPG is deemed as lazy when coming home sitting in front of a list of things a streamer thinks I should watch isn't.

Very confusing

Originally Posted by Raider999

I am unsure why coming home sitting in front of a tv schedule on an EPG is deemed as lazy when coming home sitting in front of a list of things a streamer thinks I should watch isn't.

Very confusing

It’s, like, the future, man!

[Legendkiller2k]

Originally Posted by jfman

I’ll help Old Boy out here.

Linear television will exist in 2035. It’ll not be as popular as now. As a result there will be fewer channels, and those channels that do exist will primarily be public service broadcasters or a mechanism for content owners to showcase what is available in their wider offerings (On Demand, over the top streaming services) or provide magazine programming around live sports content.

Broadcast television (DTT, satellite, cable) will face pressure from IPTV services (BT) and other streaming services. Sky will seek to move people to IPTV over satellite to reduce costs given the satellites approaching the end of their lifespan. With more people watching non-linear and even where they are this will be over the internet the number of channels on DTT will reduce, possibly with an evolution to 5G broadcast making more efficient use of the space available. Satellite will remain and be encouraged for rural communities but again with fewer channels. Possibly again co-located with channels targeted at mainland Europe to fill the bandwidth as the UK will no longer justify it’s own orbital slot.

The vast majority of non-live content will be viewed by streaming and over the internet.

He'll still keep digging that hole

[Phunkenstein]

Originally Posted by jfman

I’ll help Old Boy out here.

Linear television will exist in 2035. It’ll not be as popular as now. As a result there will be fewer channels, and those channels that do exist will primarily be public service broadcasters or a mechanism for content owners to showcase what is available in their wider offerings (On Demand, over the top streaming services) or provide magazine programming around live sports content.

Broadcast television (DTT, satellite, cable) will face pressure from IPTV services (BT) and other streaming services. Sky will seek to move people to IPTV over satellite to reduce costs given the satellites approaching the end of their lifespan. With more people watching non-linear and even where they are this will be over the internet the number of channels on DTT will reduce, possibly with an evolution to 5G broadcast making more efficient use of the space available. Satellite will remain and be encouraged for rural communities but again with fewer channels. Possibly again co-located with channels targeted at mainland Europe to fill the bandwidth as the UK will no longer justify it’s own orbital slot.

The vast majority of non-live content will be viewed by streaming and over the internet.

And I have indicated before on this thread/forum, linear programming will evolve with the advent of IP and 5G maybe becoming more algorithmic or targeted - and we are already seeing on things like Pluto and Peacock taking advantage of that with themed channels like James Bond 24/7, things like the SNL channel taking advantage of it's considerable back catalogue and downright oddities like an entire channel of Bob Ross!

Linear will just be part of the overall tv experience (and granted, maybe not the primary part) but I also think IP technology might allow it to go in some really interesting directions, especially for those businesses with a deep catalogue of content to exploit.

Originally Posted by Phunkenstein

And I have indicated before on this thread/forum, linear programming will evolve with the advent of IP and 5G maybe becoming more algorithmic or targeted - and we are already seeing on things like Pluto and Peacock taking advantage of that with themed channels like James Bond 24/7, things like the SNL channel taking advantage of it's considerable back catalogue and downright oddities like an entire channel of Bob Ross!

Linear will just be part of the overall tv experience (and granted, maybe not the primary part) but I also think IP technology might allow it to go in some really interesting directions, especially for those businesses with a deep catalogue of content to exploit.

Yup - as I posted earlier today from an IBC article

"A fully interactive IP BBC3 could be put at the centre of a project to define the role of a broadcast channel in a digital world. It should have its own separate and distinct presence in the on-demand world, tied to its core linear IP output but highly experimental in its approach to content and distribution. It could be the first brand to link TV and radio output in an online world.”

[Legendkiller2k]

Arquiva has pulled out of Freeview leaving ITV, BBC, Channel 4 and channel 5 to fund it.
https://www.broadbandtvnews.com/2020...t-of-freeview/

(don't get excited OB what the link doesn't say is other investors are interested including tech giant Microsoft)

[1andrew1]

Originally Posted by jfman

I’ll help Old Boy out here.

Linear television will exist in 2035. It’ll not be as popular as now. As a result there will be fewer channels, and those channels that do exist will primarily be public service broadcasters or a mechanism for content owners to showcase what is available in their wider offerings (On Demand, over the top streaming services) or provide magazine programming around live sports content.

Broadcast television (DTT, satellite, cable) will face pressure from IPTV services (BT) and other streaming services. Sky will seek to move people to IPTV over satellite to reduce costs given the satellites approaching the end of their lifespan. With more people watching non-linear and even where they are this will be over the internet the number of channels on DTT will reduce, possibly with an evolution to 5G broadcast making more efficient use of the space available. Satellite will remain and be encouraged for rural communities but again with fewer channels. Possibly again co-located with channels targeted at mainland Europe to fill the bandwidth as the UK will no longer justify it’s own orbital slot.

The vast majority of non-live content will be viewed by streaming and over the internet.

Quality post and a good bit of Christmas spirit shown by coming to Old Boy's aid.

I think there's so much potential in the future even with simple options or very basic AI. This will be more important than a linear or on-demand distinction. Watch one broadcast episode of a series, do you want to roll onto the news or watch a box set of the rest? We're already there on that, I believe. You're watching Match of The Day, we know you watch it every time Everton play, would you like a free trial of Sky Sports, we know they're playing next Saturday? We recognise from your faces that you're a couple watching, it's Saturday night, how about this film which starts on BBC1 at 8pm or these new releases available on-demand? etc

[jfman]

Originally Posted by Legendkiller2k

Arquiva has pulled out of Freeview leaving ITV, BBC, Channel 4 and channel 5 to fund it.
https://www.broadbandtvnews.com/2020...t-of-freeview/

(don't get excited OB what the link doesn't say is other investors are interested including tech giant Microsoft)

Doubt he will be back in this thread for a whole. Will probably start a new one instead.

[Horizon]

Originally Posted by Phunkenstein

And I have indicated before on this thread/forum, linear programming will evolve with the advent of IP and 5G maybe becoming more algorithmic or targeted - and we are already seeing on things like Pluto and Peacock taking advantage of that with themed channels like James Bond 24/7, things like the SNL channel taking advantage of it's considerable back catalogue and downright oddities like an entire channel of Bob Ross!

Linear will just be part of the overall tv experience (and granted, maybe not the primary part) but I also think IP technology might allow it to go in some really interesting directions, especially for those businesses with a deep catalogue of content to exploit.

Yes, what I've always called true Smart TV or intelligent tv, where the lines between a tv channel and VOD become blurred.

Think of something like Youtube mixed with something like BBC1, that's where tv is heading, me thinks. We've already had earlier versions of this with the BBC's press red button, but if you mix a Youtube style algorithm into a "live" linear channel, things then get very interesting. One minute you're watching a "live" channel, but a suggestion pops up suggesting something else, so you watch that on the "live" channel instead. Very soon your version of BBC1 becomes completely different to my version of BBC1, yet we're both still watch the same "channel".

But just to add a spanner into the works of the discussion from the last few (100..) pages or so, even before streaming and VOD came along, most "live" linear channels are not live in the truest sense. It's all automated and controlled by computer.

---------- Post added at 15:06 ---------- Previous post was at 14:57 ----------

Originally Posted by Legendkiller2k

Arquiva has pulled out of Freeview leaving ITV, BBC, Channel 4 and channel 5 to fund it.
https://www.broadbandtvnews.com/2020...t-of-freeview/

(don't get excited OB what the link doesn't say is other investors are interested including tech giant Microsoft)

I've always thought that the tech giants will start making big moves and if I'm right (which would be a first) I think we will see a complete reversal of what has been called vertical integration, where the same company owns both a physical network and the content that goes on that network.

The question I would have for Microsoft is, are they simply interested in the middleware, as it used to be called, the EPG software of Freeview, or are their ambitions wider, ie making actual tv shows and films themselves?