Inappropriate Adverts on kids TV

Salu · 17-05-2006, 10:07

One thing that is really irritating me at the moment is when some TV channels that are specifically designed for young kids (Nick Jr, Tiny Pop etc) put inappropriate adverts on during the breaks.

This morning for example, I saw in the middle of Dora the Explorer (I think) an advert for the upcoming Xman 3 Cert 15. What?!!! It upset them somewhat to see a completely blue faced man with disfigured teeth etc.
My kids will not see this film (not for a decade or so anyway) and it was completley inappropriate to show it at 7.30 on a dedicated toddler's TV Channel.

It's not the first time this has happened and I'm sure not the last.....

It almost defies having a watershed...

**Chris** · 17-05-2006, 10:10

Quote:

Originally Posted by Salu

One thing that is really irritating me at the moment is when some TV channels that are specifically designed for young kids (Nick Jr, Tiny Pop etc) put inappropriate adverts on during the breaks.

This morning for example, I saw in the middle of Dora the Explorer (I think) an advert for the upcoming Xman 3 Cert 15. What?!!! It upset them somewhat to see a completely blue faced man with disfigured teeth etc.
My kids will not see this film (not for a decade or so anyway) and it was completley inappropriate to show it at 7.30 on a dedicated toddler's TV Channel.

It's not the first time this has happened and I'm sure not the last.....

It almost defies having a watershed...

I nearly fell off my chair the day my three year old asked me if I wanted a low-cost loan at my convenience.

We thought it was funny, but if it had been that X-Men ad he'd seen, we wouldn't have been laughing (and neither would he).

I would seriously consider filing a complaint with the ASA. You can do it online:

http://www.asa.org.uk/asa/how_to_complain/

17-05-2006, 10:46

My daughter has never been bothered about anything like that. She is 10 this year,I agree that the toddler channel its wrong to air ads like this but it would only be loads of ads for toys they will ask for.Anyhoo my daughter has from a very early age been able to differentiate reality from fiction and has known for yours that films are not real

and has also for years enjoyed watching (slighty) scary films as she calls them .She will be watching x-men 3 as she has watched 1 and 2 when they come out.In fact its a shame its not getting a 12A

---------- Post added at 10:46 ---------- Previous post was at 10:44 ----------

http://www.odeon.co.uk/fanatic/film_...f10690/Xmen_3/ it is 12A not a 15 so thats where me and my daughter will be going during wit break

As it turns out a toddler can see it (as long as with an adult) according to this http://en.wikipedia.org/wiki/British...Classification

Salu · 17-05-2006, 11:05

I respect your right to parent your child in the way you see fit however, I operate on the premise that I will try to preserve my children's innocence as long as possible without unfairly enforcing immaturity. They will have to live with the harsh realities of this world for most of their life so providing them with a safe protective environment for as long as possible I think will provide them with an inner security and future confidence.
Children are growing up earlier and earlier and apart from peer pressure and the age of communication speeding things up I believe that some of this is due to some parents not preserving their children's childhood long enough.

Gareth · 17-05-2006, 11:07

This is an old article, and is specifically targetted at food adverts, but here's some interesting info...

source: http://www.mcspotlight.org/media/press/food_jan97.html

Quote:

In the UK there are no restrictions on the amount of TV advertising to children beyond those which apply to all advertising. Many other countries have restrictions.

Sweden and Norway do net permit any television advertising to be directed towards children under 12 and no adverts at all are allowed during children's programmes.

Australia does not allow advertisements during programmes for pre-school children.

Austria does not permit advertising during children's programmes, and in the Flemish region of Belgium no advertising is permitted 5 minutes before or after programmes for children.

Sponsorship of children's programmes is not permitted in Denmark, Finland, Norway and Sweden while in Germany and the Netherlands, although it is allowed, it is not used in practice.

Salu · 17-05-2006, 11:22

Interesting.

I wonder why the UK feel it's OK to show all kinds of adverts whereas other countries see reason to disallow any?

smicer07 · 17-05-2006, 11:24

Don't let them watch said channels then??

17-05-2006, 11:24

Quote:

Originally Posted by Salu

I respect your right to parent your child in the way you see fit however, I operate on the premise that I will try to preserve my children's innocence as long as possible without unfairly enforcing immaturity. They will have to live with the harsh realities of this world for most of their life so providing them with a safe protective environment for as long as possible I think will provide them with an inner security and future confidence.
Children are growing up earlier and earlier and apart from peer pressure and the age of communication speeding things up I believe that some of this is due to some parents not preserving their children's childhood long enough.

No offense and I respect you right to parent your child/ren as you see fit. You know your children and I know my daughter. She is still innocent as a 10 year old can be and if what she watched had a negative effect on her then I wouldnt allow it. The most frightening thing a child can watch is the news.As long as they know a peice of fiction is fiction then I dont see a problem

Please bare in mind the film board have not seen fit to make this a 15 its a 12A so a younger child can go with there parents

SOSAGES · 17-05-2006, 11:38

just because a film is a 15 - 18 dosnt mean a trailer is. trailers are edited so they can be shown to a wide range of viewers.

ever been in the cinema waiting for some silly PG rom com to start and they are showing a trailer for a the latest horror movie but its edited so its a PG trailer.

or u could always get your kids outside running around and having fun instead of watching tv

Salu · 17-05-2006, 11:45

Quote:

Originally Posted by smicer07

Don't let them watch said channels then??

As in don't try to prevent crime; accept people's right to commit it and.....move to outer Mongolia.

17-05-2006, 11:50

Quote:

Originally Posted by Salu

Quote:

Originally Posted by smicer07

Don't let them watch said channels then??

As in don't try to prevent crime; accept people's right to commit it and.....move to outer Mongolia.

I think your stretching your arguement a bit far there. A lot of kids like X-men younger children too I feel you have a point on toddler tv but thats as far as it stretches.If it was something sexy or something ment to be a horror then yeah its very wrong. but a child scared af a man with a blue face (who happens to be frasier btw) have they never seen the Tellytubbies or Tweenies???

Salu · 17-05-2006, 11:55

My point is around inappropriate adverts more then the Xmen really. However it's just not appropriate to show this however tame you feel it may be to children who are never going to see it. It's just capitalising on the probability of parents watching it alongside them.
Your 10 year old would probably not be watching this channel unless she happens to like programs aimed at 4 year olds.

17-05-2006, 11:57

she used to though.I dont know what your trying to say there with no winks or smilies may well be offensive???

Salu · 17-05-2006, 12:06

Quote:

Originally Posted by zinglebarb

she used to though.I dont know what your trying to say there with no winks or smilies may well be offensive???

No offence intended.

What I meant was as your daughter is not far off the appropriate age to watch this film the impact on her may be less than my 3 year old. So you could argue that it would be OK for this trailer to be aired on a channel aimed at her. However it is not appropriate on a channel aimed at a 4 year old.

17-05-2006, 12:13

And I do in all fairness agree with you ive just elaborated on my point

The only thing ever scared my daughter was then news about bird flu when they found the swan she was terrified (she saw it on the news at her mums not here I dont watch the news it scares me too lol ) and a person dressed as a ghost at Warwick castle ( we were going into a haunting type thing it was only a year ago the person on the door was made up as a ghost and said the ghosts inside favoured pink.My daughter had a pink t shirt on and the poor thing was well scared )