Thread: General Coming Soon to Virgin TV (2019)
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Old 11-02-2019, 19:56   #263
OLD BOY
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Re: Coming Soon to Virgin TV (2019)
Quote:
Originally Posted by jfman View Post
If VM subscribers are no more/no less likely than the general population Netflix would get around 1.6m cancellations as a result of bundling with Virgin. Just to cover this cost Virgin would have to pay £150m a year, or around £3.20 per month per subscriber. There will be no third party provider on the VM or Sky networks on anything like that with the possible exception of BT Sport who bring hundreds of millions of pounds of sports content to the table.

The public figure during the Sky Basics dispute in 2007 was Sky demanding 90p per month for context.
No, that's not how it would work! There would be a method of transferring customers. Netflix may not reduce their subscription rate - it may be that the subscription rate charged to Virgin is the same, but Virgin package it with another service that would be provided at a discount. Sky have done this by packaging Netflix with Sky Box Sets, and charging less for Sky Box Sets.

There are different models that can be used, but you get the idea. Hopefully.
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