[jfman]

You wasted your own time. Up until the point you said you wanted to cancel you weren't within the remit of 'retentions'.

If you phone up every single provider of every single service you have and ask nicely for a discount I can guarantee almost every time they will say no.

By making you jump through hoops, and actually give your notice period, they knew you were more serious instead of the thousands of chancers who phone up week in week out because the Martin Lewis website told them to.