Quote:
Originally Posted by denphone
We await that next auction very keenly.
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Actually, I now think there's a couple of good reasons to do so.
1. In 2025, most HBO/WarnerMedia rights with Sky will expire except the joint productions. If WarnerMedia does merge with Discovery, the combined company will have an existing sports brand, Eurosport, in the fold. If HBO Max is launched in the UK in 2025, it could be tempted to do so with a beefed-up sports offering with Premier League rights.
2. By 2025, the future of BT Sport will be clearer as well. Certainly, the telcos like BT and AT&T seem to be stepping back from content and focusing on 5G and fibre. Many said VM was wrong to sell off its channels to focus on infrastructure but its actions seem to have been vindicated.