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Old 07-03-2008, 22:04   #771
markt50
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77 & 102]

I think some of the answers being given by the Phorm people are being left deliberately vague, or are often being qualified with something on the end, much like a politician would do. For example, the standard reply when asked about 'If I opt out is it really switched off?' seems to be:

Quote:
Originally Posted by Phorm
"When you opt out -- or switch the system off, it's off. 100%. No browsing data whatsoever is passed from the ISP to Phorm. We should be clear that the Phorm servers are located in the ISP's network and browsing data is not transmitted outside the ISP."
Source: http://www.bobpiper.co.uk/2008/03/theyve_got_phorm.php

However when the register asked for further details on this it came to light that even when you opt out a mirror of the data is still sent to a 'Profiler':

Quote:
Originally Posted by The Register
So if I'm opted out, data passes straight between me and the website I'm visiting? It doesn't enter Phorm's systems at all?

MB: What happens is that the data is still mirrored to the profiler but the data digest is never made and the rest of the chain never occurs. It ought to be said that the profiler is operated by the ISP, not us.
Source: http://www.theregister.co.uk/2008/03...rul/page3.html

And now I find the following on the BBC, this is an admittance that the 'Profiler' software is from Phorm:

Quote:
Originally Posted by The BBC
Q: There are inconsistencies appearing. Phorm told The Register that data is still passed to the "Profiler" even if people opt-out, but apparently the "Profiler" is owned by the ISP, which is how they claim no personal data is sent to Phorm, as per the reply to the BBC.

A: This isn't inconsistent. The Profiler is owned by the ISP. If someone opts out no data is passed from the ISP to Phorm.

Q: However, I would like to know who provides the software for the "Profiler" and if it's not written by the ISP, how does the ISP check that it does what it's meant to?

A: Phorm provides the software for the profiles, just like Cisco, for example, provides software for an ISP router. The ISP can see exactly what data is being passed in and out of its systems and has complete control over it.
Source: http://news.bbc.co.uk/1/hi/technology/7283333.stm

So, if I'm understanding this correctly, even if I opt out my data is mirrored and sent to a 'Profiler', this profiler is running Phorms 'Profiles' Software ? In what way is this being 100% switched off ? Also, is anybody else even more concerned that it now seems like the ISP's are allowing Phorms equipment and software to operate within the ISP network ?
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