Thread: The future of television
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Old 08-10-2021, 17:31   #398
OLD BOY
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Re: The future of television
Quote:
Originally Posted by jfman View Post
Is there any actual evidence of this?

You still erroneously seem to portray two sides - linear TV and streamers - as if it’s two entirely separate markets. The vast majority of television in this country, by viewership or revenue, is consumed by viewers who utilise both from companies who operate both.

Until you demonstrate clear cost savings - which you have not to date - the idea that companies will turn off sources of revenue are fanciful.
No, it’s not! Sky Glass has already demonstrated, surely, that the age of multiple pay-tv channels is disappearing. There are only 140 channels on Sky Glass.

If you can find all your programming when you want to see it on the apps, why endure a waiting time and advertisements on the live TV channels? The key, as I keep saying, is to integrate the content from the apps so there is one central index, appropriately categorised, from which shows can be selected. Content can also be showcased in snippets if preferred.

Inevitably, as the benefits of on demand viewing start to get appreciated even by the stick-in-the-muds, there will be too few viewers left to be bothered with scheduling everything to a live platform. When the numbers get low enough, the advertising won’t be sufficient to sustain it and it simply won’t be worth the effort any more.

I am well aware of how things work now, jfman, but now is not the future.
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