Quote:
Originally Posted by dodgem22
Didnt the article say Liberty Global are major shareholders of ITV if thats the case surely they would not want to upset their shareholders by forcing Virgins hand or would it not be take the money out of one hand and give it to the other??
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Apparently, because of this, Sky are re-evaluating what they pay for ITV Encore exclusivity and VM what they pay for ITVBe HD exclusivity.
I think the pay TV companies are bracing themselves to pay a retransmission fees at a certain level, but negating this cost from subsidising other ITV channels.
It may mean that we get ITV Encore and Sky get ITVBe in HD.