[Chad]

Canelo Alvarez has signed the richest contract in sports history with new streaming service dazn. This follows their recent multi year deal with Eddie Hearn worth £750 million.

With HBO recently confirming they are pulling out of boxing after nearly 45 years there is set to be a seismic shift on how boxing is viewed in the States.

DAZN don't have the streaming market to themselves. Espn also recently launched a streaming service which also includes boxing coverage. Both services cost $15 in total giving boxing fans more action than ever before, cheaper than ever before without the need of a contract or TV subscription.

We're witnessing a shift from conventional linear broadcasting to streaming. Once the shift has happened I can't see it going back the way