[Legendkiller2k]

Originally Posted by jfman

Companies say things to attract customers - that's a natural thing to do. That doesn't mean there aren't long term plans to do something in a slightly different way once people are 'in'.

It's easy for Netflix to say they won't now - indeed it could be a selling point in a market of company A through to company Z. Once the market consolidates into company A, B, C, D, E or F it'll be a quick way to fetch a large and substantial dividend.

As I've pointed out before - these companies don't just know what you watch - they can ascertain information about your lifestyle, wider household and others than present commercial broadcasters cannot. That's far more valuable on a localised level and personal level that how many ABC1s watch Love Island.

BIB very true for example Gmail monitor your shopping habits and use that information to place relevant ads to you.