Quote:
Originally Posted by RichardCoulter
Not sure what's on it though as we don't get it on Virgin Media! I think it's used to see if new channel ideas work or not before they commit to opening a channel of their own and also where people can rent a few hours a day to put something that they want to onto television.
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It does what is says on the tin. Prospective channels pay for slots to "test the water". Keep It Country TV started this way with just one programme a week on featuring on Showcase. They ended up taking over the whole channel for a while.