Quote:
Originally Posted by cheekyangus
I doubt I would have twigged, I rarely see adverts that are obviously from Scottish companies on C4...though most of my C4 consumption these days is either on on-demand or via the HD channel and that would've been London version prior to your information. Thanks though.
I don't know why Channel 4 bother with regional advertising, surely there isn't enough to make it worthwhile. And it's not like they have regional schedule differences.
Actually, now I think of it I saw a Scottish Water advert on All4 the other day.
Huh. :-D
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Viacom scrapped channel 5's five advertising regions in August 2015, stating they were unviable. Obviously Channel 4 think it is still worthwhile to operate this way.