Quote:
Originally Posted by denphone
But can you see the BBC , ITV and C4 pay what Sky are paying currently?
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No, but it’s not a zero sum game. The same ratings drops applied across all the territories F1 broadcasts to and you are talking about losing global recognition of the brands involved.
F1 isn’t like football where events like the FA Cup, World Cup, European Championships and internationals allow the casual viewer to dip in and out.