Thread: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Old 12-05-2008, 06:39   #6361
AlexanderHanff
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
One thing which occurred to me overnight was whether or not Webwise is likely to cause content owners to breach DPA. Anyone who keeps personal data is obliged to register with ICO and follow DPA which includes protecting their users data. If Webwise is able to track what people are buying, how much and when - could this be construed as the content owner breaching DPA by failing to properly protect their customer's data?

Just a thought...

Alexander Hanff
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