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Originally Posted by TimeLord2018
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The kind of deal that streamers need longer term as they develop sustainable business models.
---------- Post added at 18:18 ---------- Previous post was at 18:16 ----------
Quote:
Originally Posted by 1andrew1
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Interesting, obviously they need him to build the brand in the UK. It’s a lot of money for someone on the way down - a loss to Usyk would leave him with three defeats and scratching around for a rematch with Dillan Whyte for a payday as the rest of the division moves onto Fury v Usyk (plus inevitable rematch).
DAZN tried this in the USA to develop their subscription base with Saul Alvarez guaranteed $365m for 10 fights. The deal fell apart after 2 or 3. His last fight was back on DAZN but pay per view - getting 200,000 to 300,000 less buys than his last one on a major network. In the UK that’s small change but US PPVs are regularly $79 or $99.