[Raider999]

Originally Posted by OLD BOY

I don't think that most people will be switching services every month. Most who switch will do so from time to time as they run out of programmes that appeal on the platform they are currently subscribing to, or when a competitor offers some programming that appeals more.

These streamers mean much more choice, and far too much to view all of it. That cannot be a bad thing. Those who worry about the cost needn't, because there will also be free services with ads available as well.

This may reassure those who are worried about cost!

https://www.digitaltveurope.com/2019...t-ceo-roberts/


Comcast CEO Brian Roberts has laid out the company’s plans for its new streamer, Peacock, saying that the company is looking for the “fastest way to get to profitability with the least amount of investment” with an ad-supported model being the way forward.

The CEO was speaking at a Q&A during Goldman Sachs’ annual Communacopia conference.

He said that the company wanted to “do something different in a very increasingly crowded field”.

Clarifying the situation, Roberts added that Peacock will be offered for free to existing US Comcast customers. The streamer will be available for non-Comcast users for free with ads, or with no ads for an as-yet unknown monthly fee.

He added that “advertising with a light ad load,” combined with “the premium content that will be on this network” will create a platform “unlike any advertising inventory available”.

Well as the yanks are getting it free, I would hope we will as well!