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SonicMaster · 20-07-2018, 11:34

One of the issues that has been raised by Virgin Media is that UKTV are increasingly airing programmes from their subscription channels (W, Gold, Alibi, Good Food and Eden) on their free channels (Dave, Drama, Really, Yesterday and Home) which continually devalues them.

All of their free channels are now available on Freeview and Freesat, so what Virgin Media will be looking for as valuable to them is the exclusive content on the 5 subscription channels (and not the 5 free channels) plus HD variants and on demand content.

They have probabably determined that since their last deal in 2016 the value of UKTV is substantially less so they want to pay substantially less and that seems fair enough.

It will do a lot of damage to both parties if they cannot come to an agreement, but it's a very valid argument.

20-07-2018, 11:34	#13
SonicMaster cf.geek Join Date: Nov 2016 Posts: 637	Re: VM loses UKTV channels One of the issues that has been raised by Virgin Media is that UKTV are increasingly airing programmes from their subscription channels (W, Gold, Alibi, Good Food and Eden) on their free channels (Dave, Drama, Really, Yesterday and Home) which continually devalues them. All of their free channels are now available on Freeview and Freesat, so what Virgin Media will be looking for as valuable to them is the exclusive content on the 5 subscription channels (and not the 5 free channels) plus HD variants and on demand content. They have probabably determined that since their last deal in 2016 the value of UKTV is substantially less so they want to pay substantially less and that seems fair enough. It will do a lot of damage to both parties if they cannot come to an agreement, but it's a very valid argument.