Being an owner with ambition won't get you far in the Premiership unless you're also an owner that can throw hundreds of £millions (of your own or 'investors' money) into competing for the top 5 spots.
Until the financial aspects are leveled out, most clubs will simply be making up the numbers with mid table mediocrity or fighting off relegation. Both of these scenarios are still rewarded with decent 'winnings' at the end of the season though . . which is a dream come true for those dodgy owners out there
Sometimes a club will get lucky by having the right manager with the right tactics for the right players, but that often needs an owner (and fans) with patience and a lucky streak
The merry go round of failed managers doesn't help either