Re: The future of television
One advantage on the V6 is that you search and it finds programmes on different services so you don't need to go to the app to find the programme. You don't even need subscription to search so if you now find that a programme of interest is on "searchable service" you could be tempted to subscribe. This can even happen where say season 1 is "broadcast" - you record/watch it - then find that later seasons are on subscription service - also tempting you to join.
Further if you do subscribe you can play from whatever source on on device and not really care where the content comes from. Content owner still gets their money and the broadcaster can attract customers in that the services are all available on their platform, some within a single interface at least for initial search. Even playing "directly" on V6 opens the app and plays the content so after playing you are in the content owners app being tempted with more content there.
__________________
I work for VMO2 but reply here in my own right. Any help or advice is made on a best-effort basis. No comments construe any obligation on VMO2 or its employees.
|