Re: ESPN, BT, Euro, Premier and Sky Sports news
Looking at the Eleven Sports situation I think it would be best if they launched a channel on Sky/Virgin and offered some niche football. For example
Brazilian League
Russian League
Argentinian League
Belgium League
At least that way you gradually build a portfolio like Premier Sports did 10 years ago. I doubt the cost for the above leagues would cost that much and they could probably survive on the advertising costs.
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