Thread: General The Greatest Showman - on Sky1 Christmas Day
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Old 21-12-2018, 17:10   #10
OLD BOY
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Re: The Greatest Showman - on Sky1 Christmas Day
Quote:
Originally Posted by Chris View Post
If the film’s duration is 1h 45m and it has a 2 hour allocation in the schedule, where are the ‘plenty’ of ads going to go? Sky One typically runs 15 minutes of ads per hour, here they’ve left themselves precisely half that time. How have you come to your conclusion?
Well, Sky normally do their best to extract as much advantage from advertising on the back of popular programmes as possible. This one will be massively popular and so it would be amazing if Sky did not milk this for all it's worth.

As for the duration of the film, commercial TV has form when it comes to chopping bits out of films to allow for advertising.

Maybe this will be an exception. On the other hand...
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