Quote:
Originally Posted by jfman
I can hardly be considered to be manufacturing your claim that scheduled linear television as we know it today will not exist in 2035. By that rationale, yes, the trend must go to 100% streaming/on demand viewing.
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Indeed, and nor did I suggest that.
It's your logic that is awry. I do not consider that audience levels have to reduce to 100% before the traditional scheduled channels close down as you have been claiming. The decision to close the traditional scheduled channels will come long before that. But, yes, when that happens, 100% of TV viewing will be streamed/on demand viewing because there will be no alternative.