Re: Changes to Virgin TV (2021)
It’s a shame. I suppose that driving a hard bargain gets a better price for customers, or maybe simply a bigger profit for VM, but in the end, it looks like the ambition to be a ‘super aggregator’ is a bit pie in the sky.
Sooner or later, there will be a better proposition that will benefit customers that will neatly contain everything integrated in one box, including terrestrial and Sky. That will see VM dead in the water.
The opportunity is there I think for Sky to seize. If it does so, they will get my custom, that is for sure. They are almost there, actually.
A great pity, and a wasted opportunity.
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