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Old 13-03-2019, 21:47   #663
Horizon
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Join Date: Feb 2006
Location: Essex
Services: Sky, Cable & Freeview
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Re: Linear is old tech - on demand is the future

Quote:
Originally Posted by muppetman11 View Post
Multiple billion pound bid ?

You do realise that both BT and Sky combined are paying the Premier League nearly £4.6 billion in its latest rights deal.

The Middle East and China plus other overseas markets are growth markets some netting the Premier League nearly double the previous rights , I can't see the league committing all their global rights to one provider it just wouldn't make sense.

As for bundling multi billion dollar UK rights into a Prime subscription how much is that likely to push up Prime especially for those who don't like Football.
If Amazon offered a lot more than the £4.6billion, I think the Premier League would seriously consider it, yes. Better to deal with one company, than dozens of them.

On UK rights, I would expect Amazon to play some trickery pokery with bundling, to mask the costs to the consumer in the same way that Sky etc do with their bundles.

---------- Post added at 21:47 ---------- Previous post was at 21:45 ----------

Quote:
Originally Posted by alwaysabear View Post
No one company is allowed to have exclusivity in the UK market as I am sure you must be aware. Not sure what the competition law is around the rest of the world.
The tech companies have a lot of dosh, some of that no doubt would be spent on lobbying politicians. But I agree, its a hurdle for now.
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