Thread: Post-Brexit Thread
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Old 24-10-2016, 20:45   #2221
1andrew1
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Re: Post-Brexit Thread
Quote:
Originally Posted by martyh View Post
I think that has more to do with the change in peoples viewing habits than Brexit ,it's been on the cards for a while .

can't wait to see what else is blamed on Brexit,getting silly now
The thing is, TV advertising was actually growing until very recently. 2015 was a record year for TV advertising and the sixth successive year that it has risen. It grew some 7.4% in 2015 whilst the general advertising market grew 6.1%. Similar forecasts were made for 2016 and until recently, TV companies were on track.
I was surprised to learn this - I would have expected TV to be suffering from online advertising but online sites actually account for a significant amount of advertising on TV now!
https://www.thinkbox.tv/News-and-opi...for-first-time
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