Thread: The future of television
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Old 04-05-2021, 13:48   #201
OLD BOY
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Re: The future of television
Quote:
Originally Posted by jfman View Post
I don't think anyone, anywhere, has suggested linear television wouldn't include this in the future.

Dare I say it's a straw man?



What is the point in not having it? Costs next to nothing, it's only replicating existing services on DTT, satellite and cable that remain universally popular. Advertising, and a schedule, is used to hook people onto ITV programming.

If they want to watch the next programme, or explore the app, either is a positive outcome for ITV. You are under the mistaken belief that one of them is negative.
Because on a streaming service (which is where we will be in the future), there is no point in separating out content by channels. Categories, latest releases and so forth, yes, but not channels, which on a streaming service are pointless.

The popularity of linear TV may be present now, as I keep saying, but habits will change over time.
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