Thread: VOD Linear is old tech - on demand is the future
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Old 20-01-2019, 12:58   #513
jfman
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Re: Linear is old tech - on demand is the future
Quote:
Originally Posted by OLD BOY View Post
That's right, my earlier link was about the US, and where they go, we will follow. I have never said we will see a mass reduction in pay tv channels this year, mine was a longer term prediction. However, we will be seeing the first signs of this future trend in the short to medium term, I believe.

Relevant paragraphs in that link were:


Main insights unveiled in the Yearbook which surveyed 41 countries were that the total number of households subscribing to pay-TV continues to increase with IPTV’s share of pay-TV subscribers up to 25%, yet with cable stagnating over the last five years, and satellite growth grinding to a halt.

Pay on-demand revenues in the region in the 2018 period grew on average by 45% per year between 2013 and 2017 and main was driver for growth was subscription VOD, with a 74% average annual growth rate. Subscription video-on-demand accounted for nearly three-quarters (72%) of revenues while transactional VOD retail was found to be growing faster than rental and accounts now for 42% of TVOD revenues.
None of that really supports your claims if cable and satellite are still in the background with huge numbers. There’s always been a gap in the market of people outside the cable network and not allowed a dish - IPTV closes that gap.

Pay on demand revenues presumably reflect the change by Sky (and I assume others using Sky/NDS based set top technology) moving from near VOD to genuine VOD in their hardware. This change has allowed them to show far more content on demand as well.
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