Quote:
Originally Posted by OLD BOY
David Boucher still embraces the idea of VM as a super-aggregator, which is reassuring. However, VM is currently behind the curve - they need to get a move on.
https://advanced-television.com/2021...pp-aggregator/
David Bouchier, Chief TV & Entertainment Officer at UK multiplay operator Virgin Media O2, has suggested the service is still working with the same content providers, but whereas previously it was an aggregator of pay-TV channels, it was becoming an aggregator of SVoD apps.
This won’t please the diehards, but at least it does seem to suggest that Virgin are not currently considering abandoning the TV side of their business.
---------- Post added at 19:44 ---------- Previous post was at 19:35 ----------
Where is the EPG for Netflix, Prime, Apple+, StarzPlay, etc? None of these SVODs have EPGs - instead, they have categories.
There’s nothing to stop any of these services from providing EPGs if they want to, just as Now and Pluto do now. However, I think most SVOD providers won’t bother with that. |
Looks to me that the VM strategy is to hold out for better deals from the streamers because they think the the streamers will eventually need them, so won't be offering any more anytime soon (it was said that the Disney+ negotiations failed because VM wanted a bigger cut of the subscription money).
Whilst VM are playing their usual waiting game in the hope of a more financially advantageous deal (as we have seen do for years with linear channels) the Sky strategy seems to be to embrace the streamers as all the most popular ones are already on there.
A dangerous gamble to take whilst linear channels continue to be pulled and VM customers gradually lose access to content with no reduction in subscriptions (in fact quite the opposite).