Quote:
if you can drill a hole in a wall then you can put a satellite dish up, it aint hard
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Looks like your overestimating the average punter, I know many people who wouldnt want to do this (they dont even own a drill) and several of those that could but would put it up wrong, like on the wrong side of the house. For many the easiest would be just to let somebody who knew what they were doing do it which would mean a full installation charge from whoever they pick.
There is of course those millions who would just follow whatever the shop said as well.