[cheekyangus]

Originally Posted by OLD BOY

It is not just a question of cost against the number of existing Prime customers - it is much more complicated than that. Just remember that BT have to pay out for Premiership packages and yet Virgin Media has a wholesale deal for BT Sports which has resulted in no increased cost to viewers on Full House and VIP packages. Who would have expected that prior to the BT Sports launch a few years ago? I bet you didn't think that would happen, did you?

Given there's a precedent, why not? Setanta did the same thing, back when Full House was XL. Six channels according to this article from July 2007... https://www.theguardian.com/business...digitaltvradio