Re: Coming Soon to Virgin TV (2018)
Haha. It’s impossible to say, of course it is.
So we can safely say the content providers have no interest, because it affects their own ability to monetise their own content. The rival platforms, who are also content providers, couldn’t match it in their own IP infrastructure at this time.
Of course it could “easily be ironed out” - which is why Liberty have agreements (I think) in ten of twelve European markets but not the UK. I wonder what qualities the UK television market has that the ten don’t?
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