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Originally Posted by Media Boy
We have been saying within Media Boy HQ for years now that the Eden brand is dead in the water.
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That can be said of pretty much any niche channel, they aren't going to attract a large number of viewers. Pay tv is supposed to increase choice by making such content available, even when it doesn't have a large audience. Maybe the problem is too many channels offering similar niche content.
---------- Post added at 18:28 ---------- Previous post was at 18:20 ----------
Quote:
Originally Posted by RichardCoulter
I wonder if the fact that Malone now has a 50% stake in UKTV is of any significance. He may have orchestrated this to reduce competition to his Discovery channel's??
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I had considered that but it's maybe a little early in the day for Malone to be influencing events before the acquisition is complete. No doubt further consolidation will follow, subject to BBC approval. Food Network and Good Food also seem to be competing for the same audience for much of the time.