You have to remember what Virgan started with when they got the trains franchise - a underinvested old network with bad rollingstock, they had to invest billions anbd wait a while before the service was decent - afik they were not going to use the virgin brand to start with as everything was in such poor shape. Richard Branson decided to use the Virgin brand and build up a reprutation from less than scratch and knew there would be a huge dip in people trusting the brand based on Virgin Trains performance. They have slowly inporved things over time (this comes from a decent user of Virgin trains on the East cost main line).
They have the money and Richard looks like he is prepared to inprove things over time. This can only be good for customers, if he is willing to put billions into the infrastructure and customer service. But as will everything time will tell.
---------- Post added at 19:17 ---------- Previous post was at 19:15 ----------
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NTL Chief Executive Simon Duffy will run the business
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Just read this - there goes all my thoughts of investment!
