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Originally Posted by jimbo
There's a reason ntl don't advertise - they know they can't deliver in many cases. Despite what most people think, ntl's marketing team aren't TOTALLY inept... Just mostly. 
I predect we'll begin to see a lot more advertising after the merger goes through. |
Telewest have been advertising quite heavily on radio here for several months, despite the fact that a large portion of the station's audience are in an ntl area. At least it gets their name into potential customer's minds.
As for inept: my last 6 ntl bills have asked "How would you like to enjoy super-fast Broadband? Call ... to find out about our fantastic offers"; two pages later, it lists the £24.99 charge for 2MB broadband. I would have thought that a basic rule of marketing is not to push offers to your customers on something they're already paying for.