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Originally Posted by jrhnewark
I think this is a great, great shame. 
Argument A: "I couldn't see the subscription disclaimer at the bottom of the screen as it went too fast." - Er, don't sign up to these things if you can't see the small print. Idiot.
Argument B: "It was an under 16 who signed up. How were they to know?" - Er, if they didn't know about these 'complex' things, should they really be in possesion of a mobile phone. No, doufuss.
It's a great shame the ASA have sided with the idiots taken in by the Idiot Tax.
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Whilst people should be more careful in their buying, it is equally beholden to the company doing the selling to make their contracts understandable and legal.
If you are signing up to an ongoing contract, that should be made clear. Also IIRC, legally an under 16 year old *cannot* sign up to a financial contract and this should also be made clear.
This is not an "idiot tax", it is not a "tax" at all, it is more like a scam by a company that doesn't want to stick to the rules.