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Originally Posted by Hans Gruber
It may be a newly setup British company, but they're the people that gave Sweden 100mbit to the home.
And in answer to your question, British companies generally have the shareholders to answer to, who like to play things safe.
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This is why I hate shareholder owned companies, they hate risks, investments etc. and the company is under pressure to make more profit because the profit is split between all the shareholders. Whilst a privately owned company can have much less profit and remain successful since the profit is split by much less people.