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Originally Posted by jtwn
£70 for consumer broadband is a bit over the top...any sane marketer won't put it above 50.
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I used to pay more than that for 28k dial-up some years ago and that was when it took a fair bit longer to earn a £1. There are a lot of people out there who can afford to pay that amount and would pay it for a 10Mb uncapped service. There are many places that are cabled where you can't get above 2Mb ADSL and £70 isn't a lot if three house sharers are sharing the bill. They wouldn't make a 10Mb uncapped service so cheap that everyone flocked onto it.