Quote:
Originally posted by Bill Payer
As customers of NTL,any fine that they receive as a result of this advertising error will be paid for by Us.So,maybe we have shot ourselves in the foot.
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I think this latest violation - if that's what the ASA decides it is, and personally I think they will - is only the latest in a long line of wrist-slapping. Ntl gets fined so regularly I expect they budget for it, so the effect on our subscriptions should be negligible. I tend to think that in the long run, the effect of them getting a fine will be a positive one. Eventually some bright spark is going to say, "d'uuuhhh ... if we stop publishing screwey adverts, we won't get into trouble...".
Well, I can be optimistic, can't I?