Quote:
Originally posted by downquark1
Talked to a friend who has a MA in marketing - its definately bad, and the company behind spiderman has everyright to make a law suit.
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Hmmm, I hadn't considered the Spiderman pic. I expect that ntl had permission from Sony to use the pic in promoting their services, which is par for the course.
However, by placing it next to a caption saying you could have watched it online before it was on at the cinema....?
Well, if Sony find out about it, it is likely that they will want to see all publicity material containing their copyright (i.e. publicity photos) so that they can ensure that it does not promote the illegal use of their product.
Hollywood is an incestuous place...so it likely that if Sony find out about it, all the other major Studios will too.
Oooops!