When you buy a copy of mcafee antivirus there isn't any real obvious indication on the box that you need to keep updating it.The general impression is that if you install the software you are protected. The only indication is on the back of the box where it says (in small letters) 'internet access for updating' , under system requirements.
Small wonder that people are labouring under a false sense of security. There is nothing on the box to say that you are only buying a years worth of updates either. I suppose they wouldn't sell so many if there was
