I recently renewed my VM contract, got a great deal in my eyes anyway.
I asked if the renewal meant I had to move to 360 software, I was told no but given the sales pitch of the benefits (Atlantic) and we'd rather you sign up to 360 but not forced to. I politely declined but said I'd keep an eye out for any updates that might persuade me to switch to 360.
To be fair, the CS representative was the best I'd spoken to in a long time. Not pushy, just took his time to find the best deal for me. So, on the off chance he reads this then a hat tip to Scott (with a Geordie accent)