Thread: General Virgin TV (2025)
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Old Today, 16:19   #761
Legendkiller2k
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Re: Virgin TV (2025)

Quote:
Originally Posted by OLD BOY View Post
Yep. It’ll be a long decade of decline.
With the BBC and Channel 4 previously indicating their support for a shift to online-only viewing, TV broadcaster Great has joined a growing number of smaller broadcasters and charities involved in the Broadcast 2040+ campaign, which calls for free-to-air TV and radio to be safeguarded.

The campaign demands that free-to-air is retained, “ensuring that its audiences continue to have access to TV no matter the technology they have in their homes”.

Ratings data from Barb shows 93% of those 55 and over watch broadcast TV every week, and Great’s recent report, The Upper Third, shows that the majority appreciate terrestrial TV because it is free, doesn’t require any kind of login or password, and offers vital companionship for viewers across the UK.

The UK government is actively reviewing the future of TV distribution through a ministerial forum to make a decision on whether to renew the licences supporting terrestrial TV beyond 2034. MPs recently convened to defend the importance of terrestrial TV led by the Rt Hon. David Mundell, MP for Dumfriesshire, Clydesdale and Tweeddale.

https://rxtvinfo.com/2025/freeview-b...ree-to-air-tv/

This brings the total number of organisations in the coalition to 38 with other members including: Age UK, the Digital Poverty Alliance, Silver Voices, the Rural Services Network, the Voice of the Listener and Viewer, and Arqiva.
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