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					Originally Posted by Hugh  Please explain how it is positive discrimination to hire actors which enables the product they are advertising to sell more and increase customer retention?
 Are you staying that because they are Asian or Black they can’t act as well as White actors?
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 No, of course not. But the black and other minority actors are not consistently better, are they?
Employers must prove that any positive discrimination they have carried out was ‘proportionate, appropriate and necessary’. It’s a high bar to cross.