Quote:
Originally Posted by OLD BOY
The fact that both DTT and online platforms have become increasingly expensive for broadcasters is a major factor in looking at likely developments in the years ahead.. As DTT viewership diminishes, the cost per viewer escalates, challenging the economic viability of sustaining traditional terrestrial TV, which contrary to what Chris seems to think, is not a pittance. OFCOM’s 2023 report highlights that broadcasters foresee a tipping point where continuing DTT in its current form may no longer be sustainable.
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How to argue like an Old Boy:
1. Read an Ofcom report. Get excited at Ofcom’s description of ‘The Problem’.
2. Read right below Ofcom’s description of the problem, three possible solutions, most of which don’t involve switching off DTT.
3. Ignore Ofcom’s potential solutions because they don’t agree with you.
4. Endlessly post descriptions of the problem as if you’re the only person who knows what it is, and then keep pushing your ideas as if you’re the only person who who’s thought it through.