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					Originally Posted by Mr K  They are in it to make as much as they can. Nothing else. Direct debits and customer apathy are gold dust to these companies. | 
	
 I agree, VM can change their list prices whenever they want and that has 2 effects
1. It increases the amount they receive from their RPI + 3.9%
2. People think they have secured a good deal as the list price is heavily 
    discounted.
The down side is VMs (list\discounted) price in relationship to its competitors in the same market place.
caveat emptor